Universidad de Panamá

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Ronald Ariel Gutiérrez G. , Carlos Manuel Gómez-Rudy

Dominant logic of service as fundamental for customer satisfaction: a marketing perspective

172-188 | Published: 2023-12-29 | Open Access

Francisco Campines Barría

Customer service as a marketing strategy to drive business development

189-205 | Published: 2023-12-29 | Open Access

Pompilio Campos, Briceida Rodríguez, Mavis González, Olmedo Caballero

Present elements of intelligent organizations in the development of business operations in service organizations in the district of Santiago, province of Veraguas

148-167 | Published: 2023-06-27 | Open Access

Fermín A. Póvaz J, Jenny I. Ríos Z

Study and analysis of the DVB-T Digital Television broadcast signals in Panama City

79-103 | Published: 2020-06-29 | Open Access

Roberto Daniel Gordon Graell

Chatbots and artificial intelligence: : contributions, innovations and application in the development of business information systems

132-147 | Published: 2023-06-27 | Open Access

Melquiades Villarreal Castillo, Desideria Navarro Romero, Vielka Librada Urriola González, Ayleen Rosmery Villarreal Urriola

The language of love:: it´s therapeutic power in the short story “Las manos”

232-244 | Published: 2022-06-14 | Open Access

Maira Díaz-Vergara, Nancy Díaz Osorio, Orlando Osorio Burgos

Biodiversity and ecological services of weeds in tomato crops from Los Santos (Panama Republic)

16-34 | Published: 2020-12-11 | Open Access

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