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Francisco Campines Barría

Customer service as a marketing strategy to drive business development

189-205 | Published: 2023-12-29 |

Ronald Ariel Gutiérrez G. , Carlos Manuel Gómez-Rudy

Dominant logic of service as fundamental for customer satisfaction: a marketing perspective

172-188 | Published: 2023-12-29 |

Ricardo Jesús Pedreschi Caballero, Oris Mercedes Nieto Lara

Social media as a marketing strategy in small and medium-sized companies of the District of Aguadulce, province of Coclé, Panama

115-131 | Published: 2021-12-13 |

Alejandro Schnarch Kirberg

Creatividad, innovación y marketing: Claves del emprendimiento y desarrollo empresarial

145 | Published: 2018-10-10 |