Skip to main navigation menu Skip to main content Skip to site footer
Submitted January 27, 2023
Published 2023-01-27

Artículos académicos

Vol. 2 No. 3 (2023): Revista Contacto

Networking and its application to Public Relations


Cover image

Citación:
DOI: ND

Published: 2023-01-27

How to Cite

Alemán Ariza, E. (2023). Networking and its application to Public Relations. Revista Contacto, 2(3), 60–76. Retrieved from https://revistas.up.ac.pa/index.php/contacto/article/view/3572

Abstract

Networking brings many benefits to those who apply it, because its objective is to create a network of contacts that allows establishing relationships, especially business relationships, benefiting in the workplace, business, and, above all, personally. But surely the great unknown remains of how Networking could be a means of linking the discipline of Public Relations and it is precisely this question, which is sought to provide an answer. This article aims to show how to apply Networking to Public Relations since in recent years and especially during the Covid 19 pandemic, this concept has become very relevant. For the data collection, the explanatory study was used, the reason is to be able to show that this strategy can be advantageous for public relations, if it is known how to implement it, and, above all, because of the relationship they have with each other. Bibliographical citations will also be presented to support the research, with the aim of giving our study veracity.

Downloads

Download data is not yet available.