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ABSTRACT
At present, as a result of the policies developed by the United States of America, we are experiencing an atypical phenomenon, which breaks with the canons of globalization and the internationalization of trade or perhaps teaches us an ideological position that sustains an action that does not respond to the highest human interests, but to a vision of how a specific sector of society is perceived with the power to impose innovative models even though perhaps not based on the optics observed.
It was defined in the face of the multitudinous expression of both an economic and customs concept promoted in the current colloquial jargon, to present this essay that I believe will allow us to understand with some greater degree of depth the concepts that impact our media today.