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Submitted June 13, 2023
Published 2023-06-13

Artículos académicos

Vol. 3 No. 1 (2023): Revista Contacto

Tax ignorance in influencer case Peru 2023


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Citación:
DOI: ND

Published: 2023-06-13

How to Cite

Salinas Garay , S. E., Santander Paja , K. B., & Mamani Monrroy , K. Y. (2023). Tax ignorance in influencer case Peru 2023. Revista Contacto, 3(1), 1–15. Retrieved from https://revistas.up.ac.pa/index.php/contacto/article/view/3875

Abstract

This research article of bibliographic analysis regarding the tax ignorance of the Influencers, has the objective of knowing the causes that generate the tax ignorance in the Influencers through a study of documentation analysis of reliable and true sources, where it was found that the The reasons for the lack of knowledge were the difficulty of understanding the generic norm, with technicalities related to traditional businesses, lack of specific reports such as brochures, audiovisual content that is disseminated by the media that persuades the influencer to join the tax system, the lack of strategy in social networks to reach the content creator, constant meetings to socialize the standard, lack of empathy with the taxpayer with the tax administration, in the discussions it was evidenced that a generic standard needs specific reports for a simple interpretation so that they can a process au To learn to comply with the payment of their taxes, taking into account millennial taxpayers who are not businessmen, the promotion of awareness for new taxpayers should be encouraged, generate audiovisual content, brochures would encourage interest in acquiring tax information based on their activities related in social networks, the dissemination strategies and tax information promote tax compliance, to solve the tax ignorance, a tax guide would be needed in relation to the activities generated by an influencer detailed in a specific way according to the norm.

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